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PATUÁ_

ABOUT THE PROJECT

Patuá is a purse and accessories brand. Its products are created as a principal source of inspiration to the look. The brand has a strong Boho influence and in craft scale. It does not exist repetitions, where are made capsules collections giving more plurality to the mix and reduced scale.

Its name "Patuá" means "amulet" and comes from the Latin word amuletum. Patuá is a lucky charm. Many religions and sects adopt "patuás", which is also known as sacred symbols. We created a clean, happy, and modern language through a typography exclusively developed for the brand.

WHAT WE DID

• Market Research

• Strategy/Brand Platform

• Brand

• Visual and Verbal Universe

• Institutional Material

• Communication Planning

• Promotional Material

• Social Media

• Videos

• Photos

• Web Site